Color

#9753df

#9753df
hex#9753df
rgbrgb(151, 83, 223)
hslhsl(269, 69%, 60%)
oklchoklch(0.589 0.206 302.9)
Closest name: Legendary Lavender (#9d61d4)Relative luminance 0.1809

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9bdf53

#5355df · #dd53df

#df9753 · #53df97

Split-complementary

Open in tool →

#dfdd53 · #55df53

#df5355 · #9bdf53 · #53dfdd

Contrast

#9753df as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #7826cf as the text (7.05:1)
Aaon black
4.62:1passpassfail
  • AAA: use #b17ee7 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9753df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9753df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9753df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9753df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9753df-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md