Color

#968d45

#968d45
hex#968d45
rgbrgb(150, 141, 69)
hslhsl(53, 37%, 43%)
oklchoklch(0.636 0.094 102.2)
Closest name: Amazon Queen (#948f54)Relative luminance 0.2596

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#454f96

#966445 · #779645

#45968d · #8d4596

Split-complementary

Open in tool →

#457796 · #644596

#459664 · #454f96 · #964577

Contrast

#968d45 as textRatioAAAA largeAAAFix
Aaon white
3.39:1failpassfail
  • AA: use #7e763a as the text (4.63:1)
  • AAA: use #5e582b as the text (7.22:1)
  • AA: or shift the background to #242424 (4.58:1)
Aaon black
6.19:1passpassfail
  • AAA: use #a1974a as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968d45 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968d45 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968d45
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968d45 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968d45-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md