Color

#96881d

#96881d
hex#96881d
rgbrgb(150, 136, 29)
hslhsl(53, 68%, 35%)
oklchoklch(0.621 0.121 101.4)
Closest name: Captain Kirk (#9b870c)Relative luminance 0.2418

Colors that go with #96881d

Charcoal, Dodger Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96881d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d2b96

#964b1d · #67961d

#1d9688 · #881d96

Split-complementary

Open in tool →

#1d6796 · #4b1d96

#1d964b · #1d2b96 · #961d67

Contrast

#96881d as textRatioAAAA largeAAAFix
Aaon white
3.6:1failpassfail
  • AA: use #817418 as the text (4.72:1)
  • AAA: use #635913 as the text (7.07:1)
  • AA: or shift the background to #1f1f1f (4.58:1)
Aaon black
5.84:1passpassfail
  • AAA: use #a79720 as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96881d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96881d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96881d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96881d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96881d-c4c49c-4ea5df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md