Color
#966840
#966840rgb(150, 104, 64)hsl(28, 40%, 42%)oklch(0.556 0.081 61)Colors that go with #966840
Champagne, Hunter Green and Peru lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Champagne #f7e7ce
shipped6 real palettes, including Bramble and Woodsmoke put Champagne beside #966840, as that palette's text colour.
Hunter Green #355e3b
shippedHunter Green is paired with #966840 in 6 real palettes, including Bookshop and Rolex's brand system, as the accent.
Peru #cd853f
shipped4 real palettes, including Woodsmoke and Coffee Bar put Peru beside #966840, as the lead colour.
Royal Blue #4169e1
split-complementshippedRoyal Blue is a split-complement of #966840: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #966840: 7 real palettes, including Homestead and Riverbed, as the supporting colour.
Tan #d2b48c
shippedTan is paired with #966840 in 4 real palettes, including Clean Beauty and Mushroom, as the supporting colour.
Steel Blue #4682b4
complementarySteel Blue sits directly opposite #966840 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #966840: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #966840
Tints & shades
Harmonies
Contrast
| #966840 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.83:1 | pass | pass | fail |
|
Aaon black | 4.35:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #966840 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#966840 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #966840 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/966840-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md