Bookshop
Open in tool →Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking.
Color
#7f755c
#7f755c
hex
#7f755crgb
rgb(127, 117, 92)hsl
hsl(43, 16%, 43%)oklch
oklch(0.565 0.039 88.8)Closest name: Aztec Temple (#84705b)Relative luminance 0.1801
Colors that go with #7f755c
Charcoal, Steel Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #7f755c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #7f755c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blush Pink #e8b4b8
shipped4 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside #7f755c, as the accent.
Champagne #f7e7ce
shipped7 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #7f755c, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #7f755c: 5 real palettes, including Clay & Linen and Riverbed, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #7f755c in 6 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #7f755c: 8 real palettes, including Campus and Intel's brand system, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #7f755c: 4 real palettes, including Notion's brand system and Studio Grey, as the accent.
Tints & shades
Harmonies
Contrast
| #7f755c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.56:1 | pass | pass | fail |
|
Aaon black | 4.6:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7f755c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#7f755c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #7f755c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #7f755c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/7f755c-c4bd9c-62b2cb-2b2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md