Color

#7f49fd

#7f49fd
hex#7f49fd
rgbrgb(127, 73, 253)
hslhsl(258, 98%, 64%)
oklchoklch(0.575 0.249 290)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1637

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c7fd49

#496dfd · #d949fd

#fd7f49 · #49fd7f

Split-complementary

Open in tool →

#fdd949 · #6dfd49

#fd496d · #c7fd49 · #49fdd9

Contrast

#7f49fd as textRatioAAAA largeAAAFix
Aaon white
4.91:1passpassfail
  • AAA: use #5c17fd as the text (7.01:1)
Aaon black
4.27:1failpassfail
  • AA: use #8653fd as the text (4.67:1)
  • AAA: use #a681fe as the text (7.19:1)
  • AA: or shift the background to #f5f5f5 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7f49fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7f49fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7f49fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7f49fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7f49fd-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md