Color

#7d64af

#7d64af
hex#7d64af
rgbrgb(125, 100, 175)
hslhsl(260, 32%, 54%)
oklchoklch(0.56 0.116 297.9)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1657

Colors that go with #7d64af

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96af64

#6471af · #a364af

#af7d64 · #64af7d

Split-complementary

Open in tool →

#afa364 · #71af64

#af6471 · #96af64 · #64afa3

Contrast

#7d64af as textRatioAAAA largeAAAFix
Aaon white
4.87:1passpassfail
  • AAA: use #624b91 as the text (7.16:1)
Aaon black
4.31:1failpassfail
  • AA: use #8068b1 as the text (4.53:1)
  • AAA: use #9f8dc4 as the text (7.08:1)
  • AA: or shift the background to #f7f7f7 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d64af as the background.

Brands using this color

mcpConnect your agent — build around #7d64af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d64af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d64af-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md