Color

#7b3fca

#7b3fca
hex#7b3fca
rgbrgb(123, 63, 202)
hslhsl(266, 57%, 52%)
oklchoklch(0.517 0.204 298.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1203

Colors that go with #7b3fca

Royal Blue, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8eca3f

#3f48ca · #c13fca

#ca7b3f · #3fca7b

Split-complementary

Open in tool →

#cac13f · #48ca3f

#ca3f48 · #8eca3f · #3fcac1

Contrast

#7b3fca as textRatioAAAA largeAAAFix
Aaon white
6.17:1passpassfail
  • AAA: use #7135c0 as the text (7.06:1)
Aaon black
3.41:1failpassfail
  • AA: use #8f5bd2 as the text (4.59:1)
  • AAA: use #ad87de as the text (7.3:1)
  • AA: or shift the background to #dedede (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b3fca as the background.

Brands using this color

Fonts for this mood

#7b3fca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b3fca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b3fca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b3fca-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md