Color

#77640d

#77640d
hex#77640d
rgbrgb(119, 100, 13)
hslhsl(49, 80%, 26%)
oklchoklch(0.507 0.1 95.2)
Closest name: Alligator (#886600)Relative luminance 0.1307

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d2177

#772f0d · #56770d

#0d7764 · #640d77

Split-complementary

Open in tool →

#0d5677 · #2f0d77

#0d772f · #0d2177 · #770d56

Contrast

#77640d as textRatioAAAA largeAAAFix
Aaon white
5.81:1passpassfail
  • AAA: use #65550b as the text (7.35:1)
Aaon black
3.61:1failpassfail
  • AA: use #8a730f as the text (4.54:1)
  • AAA: use #b39614 as the text (7.29:1)
  • AA: or shift the background to #e3e3e3 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77640d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77640d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77640d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77640d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77640d-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md