Color

#7757bc

#7757bc
hex#7757bc
rgbrgb(119, 87, 188)
hslhsl(259, 43%, 54%)
oklchoklch(0.539 0.153 295.4)
Closest name: slateblue (#6a5acd)Relative luminance 0.1437

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9cbc57

#576abc · #aa57bc

#bc7757 · #57bc77

Split-complementary

Open in tool →

#bcaa57 · #6abc57

#bc576a · #9cbc57 · #57bcaa

Contrast

#7757bc as textRatioAAAA largeAAAFix
Aaon white
5.42:1passpassfail
  • AAA: use #6544ab as the text (7.07:1)
Aaon black
3.87:1failpassfail
  • AA: use #8366c2 as the text (4.64:1)
  • AAA: use #a18ad0 as the text (7.06:1)
  • AA: or shift the background to #ebebeb (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7757bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7757bc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7757bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7757bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7757bc-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md