Color

#774f82

#774f82
hex#774f82
rgbrgb(119, 79, 130)
hslhsl(287, 24%, 41%)
oklchoklch(0.492 0.092 318.8)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1113

Colors that go with #774f82

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5a824f

#5e4f82 · #824f73

#82774f · #4f8277

Split-complementary

Open in tool →

#73824f · #4f825e

#825e4f · #5a824f · #4f7382

Contrast

#774f82 as textRatioAAAA largeAAAFix
Aaon white
6.51:1passpassfail
  • AAA: use #6e4a78 as the text (7.21:1)
Aaon black
3.23:1failpassfail
  • AA: use #9364a0 as the text (4.57:1)
  • AAA: use #ad8ab7 as the text (7.1:1)
  • AA: or shift the background to #d9d9d9 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774f82 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #774f82
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774f82 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774f82-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md