Color

#773bd8

#773bd8
hex#773bd8
rgbrgb(119, 59, 216)
hslhsl(263, 67%, 54%)
oklchoklch(0.519 0.223 294.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1201

Colors that go with #773bd8

Charcoal, Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9cd83b

#3b4dd8 · #c63bd8

#d8773b · #3bd877

Split-complementary

Open in tool →

#d8c63b · #4dd83b

#d83b4d · #9cd83b · #3bd8c6

Contrast

#773bd8 as textRatioAAAA largeAAAFix
Aaon white
6.17:1passpassfail
  • AAA: use #6c2ad5 as the text (7.17:1)
Aaon black
3.4:1failpassfail
  • AA: use #8c59de as the text (4.6:1)
  • AAA: use #a984e7 as the text (7.14:1)
  • AA: or shift the background to #dedede (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773bd8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773bd8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773bd8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773bd8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773bd8-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md