Color
#7679ad
#7679adrgb(118, 121, 173)hsl(237, 25%, 57%)oklch(0.594 0.079 281.1)Colors that go with #7679ad
Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #7679ad: softer than #000 and cool enough to feel like part of the same palette.
Copper #b87333
split-complementshippedCopper is a split-complement of #7679ad: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #7679ad in 6 real palettes, including Beach Hut and Wired's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #7679ad in 6 real palettes, including Fintech Trust and Hershey's's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #7679ad in 6 real palettes, including Marvel's brand system and Retro Pop, as the accent — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #7679ad in 5 real palettes, including Astro's brand system and Deep Water, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #7679ad in 10 real palettes, including Campus and American Express's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Firebrick #b22222
shippedFirebrick is paired with #7679ad in 4 real palettes, including Newsprint and Wendy's's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Tints & shades
Harmonies
Contrast
| #7679ad as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.11:1 | fail | pass | fail | |
Aaon black | 5.11:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7679ad as the background.
Brands using this color
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #7679ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/7679ad-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md