Color

#7663b6

#7663b6
hex#7663b6
rgbrgb(118, 99, 182)
hslhsl(254, 36%, 55%)
oklchoklch(0.555 0.126 292.3)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1615

Colors that go with #7663b6

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a2b663

#6379b6 · #a063b6

#b67663 · #63b676

Split-complementary

Open in tool →

#b6a063 · #79b663

#b66379 · #a2b663 · #63b6a0

Contrast

#7663b6 as textRatioAAAA largeAAAFix
Aaon white
4.96:1passpassfail
  • AAA: use #5d499c as the text (7.25:1)
Aaon black
4.23:1failpassfail
  • AA: use #7c6ab9 as the text (4.62:1)
  • AAA: use #9b8dc9 as the text (7.05:1)
  • AA: or shift the background to #f5f5f5 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7663b6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7663b6 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7663b6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7663b6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7663b6-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md