Color

#764ba2

#764ba2
hex#764ba2
rgbrgb(118, 75, 162)
hslhsl(270, 37%, 46%)
oklchoklch(0.501 0.138 304.7)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1149

Colors that go with #764ba2

Charcoal, Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#75a14a

#4a4aa1 · #a14aa1

#a1754a · #4aa175

Split-complementary

Open in tool →

#a1a14a · #4aa14a

#a14a4a · #75a14a · #4aa1a1

Contrast

#764ba2 as textRatioAAAA largeAAAFix
Aaon white
6.37:1passpassfail
  • AAA: use #6e4596 as the text (7.11:1)
Aaon black
3.3:1failpassfail
  • AA: use #8c62b7 as the text (4.55:1)
  • AAA: use #a888c8 as the text (7.02:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #764ba2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#764ba2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #764ba2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #764ba2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/764ba2-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md