Color

#7572fd

#7572fd
hex#7572fd
rgbrgb(117, 114, 253)
hslhsl(241, 97%, 72%)
oklchoklch(0.627 0.201 279.9)
Closest name: mediumslateblue (#7b68ee)Relative luminance 0.2291

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fbfd72

#72b5fd · #ba72fd

#fd7572 · #72fd75

Split-complementary

Open in tool →

#fdba72 · #b5fd72

#fd72b5 · #fbfd72 · #72fdba

Contrast

#7572fd as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #615efd as the text (4.64:1)
  • AAA: use #3431fc as the text (7.02:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.58:1passpassfail
  • AAA: use #8d8bfd as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7572fd as the background.

Brands using this color

Fonts for this mood

#7572fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7572fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7572fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7572fd-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md