Color

#754dc7

#754dc7
hex#754dc7
rgbrgb(117, 77, 199)
hslhsl(260, 52%, 54%)
oklchoklch(0.528 0.181 294.5)
Closest name: slateblue (#6a5acd)Relative luminance 0.1321

Colors that go with #754dc7

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ec74d

#4d61c7 · #b24dc7

#c7754d · #4dc775

Split-complementary

Open in tool →

#c7b24d · #61c74d

#c74d61 · #9ec74d · #4dc7b2

Contrast

#754dc7 as textRatioAAAA largeAAAFix
Aaon white
5.77:1passpassfail
  • AAA: use #673cbe as the text (7.08:1)
Aaon black
3.64:1failpassfail
  • AA: use #8460cd as the text (4.54:1)
  • AAA: use #a287d9 as the text (7:1)
  • AA: or shift the background to #e6e6e6 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #754dc7 as the background.

Brands using this color

Fonts for this mood

#754dc7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #754dc7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #754dc7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/754dc7-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md