Color

#7541be

#7541be
hex#7541be
rgbrgb(117, 65, 190)
hslhsl(265, 49%, 50%)
oklchoklch(0.504 0.187 298.6)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1128

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8abe41

#414bbe · #b441be

#be7541 · #41be75

Split-complementary

Open in tool →

#beb441 · #4bbe41

#be414b · #8abe41 · #41beb4

Contrast

#7541be as textRatioAAAA largeAAAFix
Aaon white
6.45:1passpassfail
  • AAA: use #6e3db3 as the text (7.04:1)
Aaon black
3.26:1failpassfail
  • AA: use #8b5fc8 as the text (4.57:1)
  • AAA: use #a989d7 as the text (7.25:1)
  • AA: or shift the background to #d9d9d9 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7541be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7541be reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7541be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7541be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7541be-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md