Color

#7468bb

#7468bb
hex#7468bb
rgbrgb(116, 104, 187)
hslhsl(249, 38%, 57%)
oklchoklch(0.566 0.126 288.4)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.172

Colors that go with #7468bb

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#afbb68

#6885bb · #9e68bb

#bb7468 · #68bb74

Split-complementary

Open in tool →

#bb9e68 · #85bb68

#bb6885 · #afbb68 · #68bb9e

Contrast

#7468bb as textRatioAAAA largeAAAFix
Aaon white
4.73:1passpassfail
  • AAA: use #584aa5 as the text (7.15:1)
Aaon black
4.44:1failpassfail
  • AA: use #776bbd as the text (4.62:1)
  • AAA: use #988ecc as the text (7.08:1)
  • AA: or shift the background to #fafafa (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7468bb as the background.

Brands using this color

Fonts for this mood

#7468bb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7468bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7468bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7468bb-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md