Color

#7375ce

#7375ce
hex#7375ce
rgbrgb(115, 117, 206)
hslhsl(239, 48%, 63%)
oklchoklch(0.601 0.134 280.6)
Closest name: Flood (#6677bb)Relative luminance 0.2082

Colors that go with #7375ce

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cecc73

#73a2ce · #9f73ce

#ce7375 · #75ce73

Split-complementary

Open in tool →

#ce9f73 · #a2ce73

#ce73a2 · #cecc73 · #73ce9f

Contrast

#7375ce as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #686aca as the text (4.66:1)
  • AAA: use #4648be as the text (7.17:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.16:1passpassfail
  • AAA: use #8e8fd7 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7375ce as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7375ce reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7375ce
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7375ce and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7375ce-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md