Color

#736ebf

#736ebf
hex#736ebf
rgbrgb(115, 110, 191)
hslhsl(244, 39%, 59%)
oklchoklch(0.579 0.122 284.7)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1856

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#babf6e

#6e91bf · #9c6ebf

#bf736e · #6ebf73

Split-complementary

Open in tool →

#bf9c6e · #91bf6e

#bf6e91 · #babf6e · #6ebf9c

Contrast

#736ebf as textRatioAAAA largeAAAFix
Aaon white
4.46:1failpassfail
  • AA: use #706abe as the text (4.67:1)
  • AAA: use #514baa as the text (7.15:1)
  • AA: or shift the background to #050505 (4.57:1)
Aaon black
4.71:1passpassfail
  • AAA: use #9591cf as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #736ebf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#736ebf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #736ebf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #736ebf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/736ebf-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md