Color

#7342d7

#7342d7
hex#7342d7
rgbrgb(115, 66, 215)
hslhsl(260, 65%, 55%)
oklchoklch(0.523 0.214 292.5)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1245

Colors that go with #7342d7

Charcoal, Royal Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a5d742

#425bd7 · #be42d7

#d77342 · #42d773

Split-complementary

Open in tool →

#d7be42 · #5bd742

#d7425b · #a5d742 · #42d7be

Contrast

#7342d7 as textRatioAAAA largeAAAFix
Aaon white
6.02:1passpassfail
  • AAA: use #6731d3 as the text (7.1:1)
Aaon black
3.49:1failpassfail
  • AA: use #865bdc as the text (4.54:1)
  • AAA: use #a585e5 as the text (7.09:1)
  • AA: or shift the background to #e0e0e0 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7342d7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7342d7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7342d7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7342d7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7342d7-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md