Color

#726d4b

#726d4b
hex#726d4b
rgbrgb(114, 109, 75)
hslhsl(52, 21%, 37%)
oklchoklch(0.53 0.05 100.8)
Closest name: Beat Around the Bush (#6e6a44)Relative luminance 0.1502

Colors that go with #726d4b

Charcoal, Slate Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #726d4b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b5072

#72594b · #64724b

#4b726d · #6d4b72

Split-complementary

Open in tool →

#4b6472 · #594b72

#4b7259 · #4b5072 · #724b64

Contrast

#726d4b as textRatioAAAA largeAAAFix
Aaon white
5.24:1passpassfail
  • AAA: use #5d583c as the text (7.18:1)
Aaon black
4:1failpassfail
  • AA: use #7b7651 as the text (4.55:1)
  • AAA: use #9e976b as the text (7.09:1)
  • AA: or shift the background to #f0f0f0 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #726d4b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#726d4b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #726d4b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #726d4b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/726d4b-c4c39c-4ea7df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md