Color

#726abe

#726abe
hex#726abe
rgbrgb(114, 106, 190)
hslhsl(246, 39%, 58%)
oklchoklch(0.57 0.127 286)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.176

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b5be6a

#6a8cbe · #9c6abe

#be726a · #6abe72

Split-complementary

Open in tool →

#be9c6a · #8cbe6a

#be6a8c · #b5be6a · #6abe9c

Contrast

#726abe as textRatioAAAA largeAAAFix
Aaon white
4.65:1passpassfail
  • AAA: use #544baa as the text (7.09:1)
Aaon black
4.52:1passpassfail
  • AAA: use #948ecd as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #726abe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#726abe reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #726abe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #726abe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/726abe-a59cc4-dfa74e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md