Color

#7244bb

#7244bb
hex#7244bb
rgbrgb(114, 68, 187)
hslhsl(263, 47%, 50%)
oklchoklch(0.503 0.179 297.3)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.113

Colors that go with #7244bb

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8dbb44

#4452bb · #ad44bb

#bb7244 · #44bb72

Split-complementary

Open in tool →

#bbad44 · #52bb44

#bb4452 · #8dbb44 · #44bbad

Contrast

#7244bb as textRatioAAAA largeAAAFix
Aaon white
6.44:1passpassfail
  • AAA: use #6b40b0 as the text (7.03:1)
Aaon black
3.26:1failpassfail
  • AA: use #8862c6 as the text (4.61:1)
  • AAA: use #a78bd5 as the text (7.3:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7244bb as the background.

Brands using this color

Fonts for this mood

#7244bb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7244bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7244bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7244bb-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md