Color

#704dff

#704dff
hex#704dff
rgbrgb(112, 77, 255)
hslhsl(252, 100%, 65%)
oklchoklch(0.568 0.248 284.3)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1597

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbff4d

#4d82ff · #c94dff

#ff704d · #4dff70

Split-complementary

Open in tool →

#ffc94d · #82ff4d

#ff4d82 · #dbff4d · #4dffc9

Contrast

#704dff as textRatioAAAA largeAAAFix
Aaon white
5.01:1passpassfail
  • AAA: use #4b1fff as the text (7.14:1)
Aaon black
4.19:1failpassfail
  • AA: use #7857ff as the text (4.61:1)
  • AAA: use #9d85ff as the text (7.23:1)
  • AA: or shift the background to #f5f5f5 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #704dff as the background.

Brands using this color

Fonts for this mood

#704dff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #704dff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #704dff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/704dff-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md