Color

#704c8a

#704c8a
hex#704c8a
rgbrgb(112, 76, 138)
hslhsl(275, 29%, 42%)
oklchoklch(0.482 0.104 309.7)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1045

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#668a4c

#514c8a · #8a4c85

#8a704c · #4c8a70

Split-complementary

Open in tool →

#858a4c · #4c8a51

#8a514c · #668a4c · #4c858a

Contrast

#704c8a as textRatioAAAA largeAAAFix
Aaon white
6.8:1passpassfail
  • AAA: use #6e4a87 as the text (7.02:1)
Aaon black
3.09:1failpassfail
  • AA: use #8d64aa as the text (4.54:1)
  • AAA: use #aa8cc0 as the text (7.22:1)
  • AA: or shift the background to #d4d4d4 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #704c8a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #704c8a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #704c8a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/704c8a-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md