Color

#69774b

#69774b
hex#69774b
rgbrgb(105, 119, 75)
hslhsl(79, 23%, 38%)
oklchoklch(0.546 0.066 123)
Closest name: Crocodile Style (#767437)Relative luminance 0.167

Colors that go with #69774b

Charcoal, Slate Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #69774b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#594b77

#776f4b · #53774b

#4b6977 · #774b69

Split-complementary

Open in tool →

#4b5377 · #6f4b77

#4b776f · #594b77 · #774b53

Contrast

#69774b as textRatioAAAA largeAAAFix
Aaon white
4.84:1passpassfail
  • AAA: use #505b39 as the text (7.25:1)
Aaon black
4.34:1failpassfail
  • AA: use #6c7a4d as the text (4.53:1)
  • AAA: use #8a9d62 as the text (7.08:1)
  • AA: or shift the background to #f7f7f7 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69774b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #69774b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #69774b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/69774b-b2bea2-4e66df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md