Color

#69689c

#69689c
hex#69689c
rgbrgb(105, 104, 156)
hslhsl(241, 21%, 51%)
oklchoklch(0.54 0.081 284.2)
Closest name: Bellflower (#5d66aa)Relative luminance 0.153

Colors that go with #69689c

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9b9c68

#68819c · #83689c

#9c6968 · #689c69

Split-complementary

Open in tool →

#9c8368 · #819c68

#9c6881 · #9b9c68 · #689c83

Contrast

#69689c as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #53537f as the text (7.21:1)
Aaon black
4.06:1failpassfail
  • AA: use #7271a2 as the text (4.6:1)
  • AAA: use #9493b8 as the text (7.12:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69689c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #69689c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #69689c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/69689c-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md