Color

#696175

#696175
hex#696175
rgbrgb(105, 97, 117)
hslhsl(264, 9%, 42%)
oklchoklch(0.507 0.033 303.4)
Closest name: Plummy (#675a75)Relative luminance 0.1284

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6d7561

#616375 · #736175

#756961 · #617569

Split-complementary

Open in tool →

#757361 · #637561

#756163 · #6d7561 · #617573

Contrast

#696175 as textRatioAAAA largeAAAFix
Aaon white
5.89:1passpassfail
  • AAA: use #5d5667 as the text (7.02:1)
Aaon black
3.57:1failpassfail
  • AA: use #7b7288 as the text (4.6:1)
  • AAA: use #9a93a5 as the text (7.09:1)
  • AA: or shift the background to #e3e3e3 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696175 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#696175 reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #696175
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696175 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696175-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md