Color

#694b49

#694b49
hex#694b49
rgbrgb(105, 75, 73)
hslhsl(4, 18%, 35%)
oklchoklch(0.445 0.041 23.2)
Closest name: Bigfoot (#715145)Relative luminance 0.0852

Colors that go with #694b49

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #694b49

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#496769

#694957 · #695b49

#49694b · #4b4969

Split-complementary

Open in tool →

#49695b · #495769

#576949 · #496769 · #5b4969

Contrast

#694b49 as textRatioAAAA largeAAAFix
Aaon white
7.77:1passpasspassPasses AAA — no fix needed.
Aaon black
2.7:1failfailfail
  • AA: use #966c69 as the text (4.65:1)
  • AAA: use #b08f8d as the text (7.16:1)
  • AA: or shift the background to #c7c7c7 (4.6:1)
  • AAA: or shift the background to #f5f5f5 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #694b49 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#694b49 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #694b49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #694b49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/694b49-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md