Color

#68404b

#68404b
hex#68404b
rgbrgb(104, 64, 75)
hslhsl(344, 24%, 33%)
oklchoklch(0.422 0.058 2)
Closest name: Eggplant (#614051)Relative luminance 0.0712

Colors that go with #68404b

Teal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #68404b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40685e

#68405f · #684940

#4b6840 · #404b68

Split-complementary

Open in tool →

#406849 · #405f68

#5f6840 · #40685e · #494068

Contrast

#68404b as textRatioAAAA largeAAAFix
Aaon white
8.66:1passpasspassPasses AAA — no fix needed.
Aaon black
2.42:1failfailfail
  • AA: use #a06474 as the text (4.57:1)
  • AAA: use #b78a96 as the text (7.09:1)
  • AA: or shift the background to #bdbdbd (4.61:1)
  • AAA: or shift the background to #e8e8e8 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #68404b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#68404b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #68404b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #68404b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/68404b-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md