Color

#654943

#654943
hex#654943
rgbrgb(101, 73, 67)
hslhsl(11, 20%, 33%)
oklchoklch(0.434 0.04 32.4)
Closest name: Black Power (#654b37)Relative luminance 0.0794

Colors that go with #654943

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #654943

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#435f65

#65434e · #655a43

#436549 · #494365

Split-complementary

Open in tool →

#43655a · #434e65

#4e6543 · #435f65 · #5a4365

Contrast

#654943 as textRatioAAAA largeAAAFix
Aaon white
8.12:1passpasspassPasses AAA — no fix needed.
Aaon black
2.59:1failfailfail
  • AA: use #936b62 as the text (4.52:1)
  • AAA: use #af8f88 as the text (7.11:1)
  • AA: or shift the background to #c2c2c2 (4.56:1)
  • AAA: or shift the background to #f0f0f0 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #654943 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#654943 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #654943
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #654943 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/654943-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md