Color

#5d74ac

#5d74ac
hex#5d74ac
rgbrgb(93, 116, 172)
hslhsl(223, 32%, 52%)
oklchoklch(0.565 0.091 266.5)
Closest name: Loch Ness (#5f6db0)Relative luminance 0.178

Colors that go with #5d74ac

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ac965d

#5d9bac · #6e5dac

#ac5d74 · #74ac5d

Split-complementary

Open in tool →

#ac6e5d · #9bac5d

#ac5d9b · #ac965d · #5dac6e

Contrast

#5d74ac as textRatioAAAA largeAAAFix
Aaon white
4.61:1passpassfail
Aaon black
4.56:1passpassfail
  • AAA: use #8696c1 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5d74ac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #5d74ac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5d74ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5d74ac-9ca3c4-df704e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md