Color

#5c2723

#5c2723
hex#5c2723
rgbrgb(92, 39, 35)
hslhsl(4, 45%, 25%)
oklchoklch(0.347 0.079 26.3)
Closest name: Bitter Chocolate (#4f2923)Relative luminance 0.0385

Colors that go with #5c2723

Charcoal, Royal Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#23595c

#5c233c · #5c4423

#235c27 · #27235c

Split-complementary

Open in tool →

#235c44 · #233c5c

#3c5c23 · #23595c · #44235c

Contrast

#5c2723 as textRatioAAAA largeAAAFix
Aaon white
11.87:1passpasspassPasses AAA — no fix needed.
Aaon black
1.77:1failfailfail
  • AA: use #bc554e as the text (4.55:1)
  • AAA: use #ce837e as the text (7.17:1)
  • AA: or shift the background to #a1a1a1 (4.59:1)
  • AAA: or shift the background to #c7c7c7 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5c2723 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5c2723 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5c2723
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5c2723 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5c2723-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md