Color

#5530ab

#5530ab
hex#5530ab
rgbrgb(85, 48, 171)
hslhsl(258, 56%, 43%)
oklchoklch(0.432 0.184 290.4)
Closest name: rebeccapurple (#663399)Relative luminance 0.0699

Colors that go with #5530ab

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#86ab30

#3049ab · #9230ab

#ab5530 · #30ab55

Split-complementary

Open in tool →

#ab9230 · #49ab30

#ab3049 · #86ab30 · #30ab92

Contrast

#5530ab as textRatioAAAA largeAAAFix
Aaon white
8.76:1passpasspassPasses AAA — no fix needed.
Aaon black
2.4:1failfailfail
  • AA: use #8260d2 as the text (4.55:1)
  • AAA: use #a188dd as the text (7.08:1)
  • AA: or shift the background to #bababa (4.51:1)
  • AAA: or shift the background to #e6e6e6 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5530ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5530ab reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5530ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5530ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5530ab-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md