Color
#4f23af
#4f23afrgb(79, 35, 175)hsl(259, 67%, 41%)oklch(0.414 0.201 288.5)Colors that go with #4f23af
Charcoal, Royal Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #4f23af: softer than #000 and cool enough to feel like part of the same palette.
Royal Blue #4169e1
analogousshippedRoyal Blue is #4f23af's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Crimson #dc143c
shippedCrimson is paired with #4f23af in 4 real palettes, including Wells Fargo's brand system and Walgreens's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #4f23af: 6 real palettes, including Unilever's brand system and Warbyparker's brand system, as the accent.
Midnight Blue #191970
shipped8 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #4f23af, as the lead colour.
Orange Red #ff4500
shippedOrange Red is paired with #4f23af in 5 real palettes, including Tide's brand system and NASA's brand system, as the accent.
Steel Blue #4682b4
shippedDesigners have shipped Steel Blue with #4f23af: 4 real palettes, including FedEx's brand system and Fintech Trust, as the accent.
Tomato #ff6347
shipped5 real palettes, including dbt Labs's brand system and FedEx's brand system put Tomato beside #4f23af, as the lead colour.
Real palettes that use #4f23af
Tints & shades
Harmonies
Contrast
| #4f23af as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.58:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.19:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4f23af as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#4f23af reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #4f23af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/4f23af-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md