Color

#4d60ac

#4d60ac
hex#4d60ac
rgbrgb(77, 96, 172)
hslhsl(228, 38%, 49%)
oklchoklch(0.511 0.122 271)
Closest name: Bellflower (#5d66aa)Relative luminance 0.1292

Colors that go with #4d60ac

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ac994d

#4d90ac · #6a4dac

#ac4d60 · #60ac4d

Split-complementary

Open in tool →

#ac6a4d · #90ac4d

#ac4d90 · #ac994d · #4dac6a

Contrast

#4d60ac as textRatioAAAA largeAAAFix
Aaon white
5.86:1passpassfail
  • AAA: use #445597 as the text (7.02:1)
Aaon black
3.58:1failpassfail
  • AA: use #6172b8 as the text (4.61:1)
  • AAA: use #8795c9 as the text (7.17:1)
  • AA: or shift the background to #e3e3e3 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4d60ac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4d60ac reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4d60ac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4d60ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4d60ac-9c9fc4-df7c4e-231f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md