Color

#480396

#480396
hex#480396
rgbrgb(72, 3, 150)
hslhsl(268, 96%, 30%)
oklchoklch(0.358 0.196 293.5)
Closest name: Indigo Static (#4b0183)Relative luminance 0.0364

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#519603

#030896 · #910396

#964803 · #039648

Split-complementary

Open in tool →

#969103 · #089603

#960308 · #519603 · #039691

Contrast

#480396 as textRatioAAAA largeAAAFix
Aaon white
12.15:1passpasspassPasses AAA — no fix needed.
Aaon black
1.73:1failfailfail
  • AA: use #9b46fb as the text (4.66:1)
  • AAA: use #b678fc as the text (7.08:1)
  • AA: or shift the background to #9e9e9e (4.53:1)
  • AAA: or shift the background to #c7c7c7 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #480396 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#480396 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #480396
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #480396 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/480396-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md