Color

#430438

#430438
hex#430438
rgbrgb(67, 4, 56)
hslhsl(310, 89%, 14%)
oklchoklch(0.265 0.11 336.9)
Closest name: Eggplant (#430541)Relative luminance 0.0157

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04430f

#2e0443 · #430419

#394304 · #043943

Split-complementary

Open in tool →

#194304 · #04432e

#432e04 · #04430f · #041943

Contrast

#430438 as textRatioAAAA largeAAAFix
Aaon white
15.99:1passpasspassPasses AAA — no fix needed.
Aaon black
1.31:1failfailfail
  • AA: use #d40cb3 as the text (4.5:1)
  • AAA: use #f551da as the text (7.07:1)
  • AA: or shift the background to #8a8a8a (4.63:1)
  • AAA: or shift the background to #adadad (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #430438 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#430438 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #430438
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #430438 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/430438-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md