Color

#412ba1

#412ba1
hex#412ba1
rgbrgb(65, 43, 161)
hslhsl(251, 58%, 40%)
oklchoklch(0.397 0.179 283.2)
Closest name: Bluebell (#333399)Relative luminance 0.0542

Colors that go with #412ba1

Charcoal, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8ba12b

#2b50a1 · #7c2ba1

#a1412b · #2ba141

Split-complementary

Open in tool →

#a17c2b · #50a12b

#a12b50 · #8ba12b · #2ba17c

Contrast

#412ba1 as textRatioAAAA largeAAAFix
Aaon white
10.07:1passpasspassPasses AAA — no fix needed.
Aaon black
2.08:1failfailfail
  • AA: use #7b66d6 as the text (4.71:1)
  • AAA: use #9a8ae0 as the text (7.09:1)
  • AA: or shift the background to #b0b0b0 (4.64:1)
  • AAA: or shift the background to #d9d9d9 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #412ba1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#412ba1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #412ba1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #412ba1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/412ba1-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md