Open House
Open in tool →Steel blue for trust, warm gold for the sold moment — an approachable brokerage that still feels established.
Color
#406691rgb(64, 102, 145)hsl(212, 39%, 41%)oklch(0.501 0.082 252.5)Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal is the text near-black for #406691: softer than #000 and cool enough to feel like part of the same palette.
Sea Green completes a triad with #406691 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sienna sits directly opposite #406691 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber is paired with #406691 in 8 real palettes, including McDonald's's brand system and Lemon Squeezy's brand system, as the lead colour.
4 real palettes, including Activision's brand system and Pixar's brand system put Blue beside #406691, as the accent.
Designers have shipped Cobalt Blue with #406691: 7 real palettes, including Fintech Trust and Glacier, as the lead colour.
Crimson is paired with #406691 in 18 real palettes, including McDonald's's brand system and Wendy's's brand system, as the supporting colour.
Designers have shipped Deep Sky Blue with #406691: 4 real palettes, including Venmo's brand system and Deep Water, as the supporting colour.
| #406691 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.95:1 | pass | pass | fail |
|
Aaon black | 3.53:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #406691 as the background.
#406691 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #406691 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/406691-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md