Color

#404d3d

#404d3d
hex#404d3d
rgbrgb(64, 77, 61)
hslhsl(109, 12%, 27%)
oklchoklch(0.404 0.031 139.8)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0673

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4a3d4d

#484d3d · #3d4d42

#3d404d · #4d3d40

Split-complementary

Open in tool →

#423d4d · #4d3d48

#3d484d · #4a3d4d · #4d423d

Contrast

#404d3d as textRatioAAAA largeAAAFix
Aaon white
8.95:1passpasspassPasses AAA — no fix needed.
Aaon black
2.35:1failfailfail
  • AA: use #657b60 as the text (4.56:1)
  • AAA: use #869c81 as the text (7.09:1)
  • AA: or shift the background to #b8b8b8 (4.51:1)
  • AAA: or shift the background to #e6e6e6 (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404d3d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404d3d reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404d3d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404d3d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404d3d-a4bea2-7e4edf-1f2d23-eef1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md