Color

#404d2d

#404d2d
hex#404d2d
rgbrgb(64, 77, 45)
hslhsl(84, 26%, 24%)
oklchoklch(0.4 0.053 126.7)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0659

Colors that go with #404d2d

Blue, Blush Pink and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3a2d4d

#4d4a2d · #304d2d

#2d404d · #4d2d40

Split-complementary

Open in tool →

#2d304d · #4a2d4d

#2d4d4a · #3a2d4d · #4d2d30

Contrast

#404d2d as textRatioAAAA largeAAAFix
Aaon white
9.06:1passpasspassPasses AAA — no fix needed.
Aaon black
2.32:1failfailfail
  • AA: use #697d4a as the text (4.63:1)
  • AAA: use #86a15e as the text (7.27:1)
  • AA: or shift the background to #b8b8b8 (4.57:1)
  • AAA: or shift the background to #e3e3e3 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404d2d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404d2d reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404d2d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404d2d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404d2d-afbea2-4e5adf-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md