Color

#404c2f

#404c2f
hex#404c2f
rgbrgb(64, 76, 47)
hslhsl(85, 24%, 24%)
oklchoklch(0.398 0.049 126.8)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0646

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3b2f4c

#4c492f · #314c2f

#2f404c · #4c2f40

Split-complementary

Open in tool →

#2f314c · #492f4c

#2f4c49 · #3b2f4c · #4c2f31

Contrast

#404c2f as textRatioAAAA largeAAAFix
Aaon white
9.16:1passpasspassPasses AAA — no fix needed.
Aaon black
2.29:1failfailfail
  • AA: use #677b4c as the text (4.51:1)
  • AAA: use #859e61 as the text (7.06:1)
  • AA: or shift the background to #b8b8b8 (4.62:1)
  • AAA: or shift the background to #e3e3e3 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404c2f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404c2f reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404c2f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404c2f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404c2f-afbea2-4e58df-212d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md