Color

#404b3a

#404b3a
hex#404b3a
rgbrgb(64, 75, 58)
hslhsl(99, 13%, 26%)
oklchoklch(0.398 0.031 134.6)
Closest name: Hōjicha (#424f3b)Relative luminance 0.0643

Colors that go with #404b3a

Steel Blue, Teal and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #404b3a

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#453a4b

#484b3a · #3a4b3c

#3a404b · #4b3a40

Split-complementary

Open in tool →

#3c3a4b · #4b3a48

#3a484b · #453a4b · #4b3c3a

Contrast

#404b3a as textRatioAAAA largeAAAFix
Aaon white
9.19:1passpasspassPasses AAA — no fix needed.
Aaon black
2.29:1failfailfail
  • AA: use #697c5f as the text (4.65:1)
  • AAA: use #889b7d as the text (7.03:1)
  • AA: or shift the background to #b8b8b8 (4.63:1)
  • AAA: or shift the background to #e3e3e3 (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404b3a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404b3a reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404b3a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404b3a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404b3a-a8bea2-664edf-1f2d21-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md