Color

#402965

#402965
hex#402965
rgbrgb(64, 41, 101)
hslhsl(263, 42%, 28%)
oklchoklch(0.341 0.102 298.5)
Closest name: Fading Horizon (#442266)Relative luminance 0.0362

Colors that go with #402965

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e6529

#293065 · #5e2965

#654029 · #296540

Split-complementary

Open in tool →

#655e29 · #306529

#652930 · #4e6529 · #29655e

Contrast

#402965 as textRatioAAAA largeAAAFix
Aaon white
12.19:1passpasspassPasses AAA — no fix needed.
Aaon black
1.72:1failfailfail
  • AA: use #8763bf as the text (4.57:1)
  • AAA: use #a58bd0 as the text (7.2:1)
  • AA: or shift the background to #9e9e9e (4.55:1)
  • AAA: or shift the background to #c7c7c7 (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #402965 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#402965 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #402965
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #402965 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/402965-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md