Color

#3d7dbd

#3d7dbd
hex#3d7dbd
rgbrgb(61, 125, 189)
hslhsl(210, 51%, 49%)
oklchoklch(0.577 0.119 250.6)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1933

Colors that go with #3d7dbd

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd7d3d

#3dbdbd · #3d3dbd

#bd3d7d · #7dbd3d

Split-complementary

Open in tool →

#bd3d3d · #bdbd3d

#bd3dbd · #bd7d3d · #3dbd3d

Contrast

#3d7dbd as textRatioAAAA largeAAAFix
Aaon white
4.32:1failpassfail
  • AA: use #3b78b5 as the text (4.63:1)
  • AAA: use #2c5987 as the text (7.28:1)
  • AA: or shift the background to #0d0d0d (4.5:1)
Aaon black
4.87:1passpassfail
  • AAA: use #699cce as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d7dbd as the background.

Brands using this color

Fonts for this mood

#3d7dbd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d7dbd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d7dbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d7dbd-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md