Color

#397aa2

#397aa2
hex#397aa2
rgbrgb(57, 122, 162)
hslhsl(203, 48%, 43%)
oklchoklch(0.555 0.091 238.5)
Closest name: Cry Me a River (#427898)Relative luminance 0.174

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a26139

#39a296 · #3945a2

#a2397a · #7aa239

Split-complementary

Open in tool →

#a23945 · #a29639

#9639a2 · #a26139 · #45a239

Contrast

#397aa2 as textRatioAAAA largeAAAFix
Aaon white
4.69:1passpassfail
  • AAA: use #2a5b79 as the text (7.31:1)
Aaon black
4.48:1failpassfail
  • AA: use #3a7da6 as the text (4.66:1)
  • AAA: use #5d9ec6 as the text (7.17:1)
  • AA: or shift the background to #fcfcfc (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #397aa2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#397aa2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #397aa2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #397aa2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/397aa2-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md