Color

#397953

#397953
hex#397953
rgbrgb(57, 121, 83)
hslhsl(144, 36%, 35%)
oklchoklch(0.523 0.09 155.5)
Closest name: Amazon (#387b54)Relative luminance 0.1517

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#793960

#407939 · #397973

#533979 · #795339

Split-complementary

Open in tool →

#733979 · #793940

#394079 · #793960 · #797339

Contrast

#397953 as textRatioAAAA largeAAAFix
Aaon white
5.21:1passpassfail
  • AAA: use #2e6142 as the text (7.23:1)
Aaon black
4.03:1failpassfail
  • AA: use #3e845a as the text (4.65:1)
  • AAA: use #4ea672 as the text (7.02:1)
  • AA: or shift the background to #f0f0f0 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #397953 as the background.

Brands using this color

mcpConnect your agent — build around #397953
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #397953 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/397953-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md